Cresco acted as lead counsel to Adagio and its shareholders in the preparation, negotiation and closing of the strategic acquisition of Adagio to Intracto.
Adagio is a leading agency in marketing automation and multi-channel communication in sciences and high-tech industries. It combines strategic advice with marketing technology for clients such as Akamai Technologies (Nominum), Boehringer Ingelheim, bpost, Johnson and Johnson, Sanofi, and Takeda. Adagio joins Intracto in the context of Intracto’s buy-and build growth strategy, acquiring companies that live at the intersection between marketing and technology.
More information on the transaction can be found here.