OrderBilly on the strategic acquisition of Smartendr

Cresco is proud to have advised orderBilly on the strategic acquisition of Smartendr, a leading player in the hospitality technology sector, as part of its buy-and-build growth strategy.

OrderBilly offers a comprehensive range of solutions for the hospitality industry, including QR-based ordering systems, kiosk software, and staff management tools. These innovations streamline operations and enhance customer experiences from the first round to the last bite in establishments across Europe.

The acquisition of Smartendr further strengthens orderBilly’s leading position in the Belgian hospitality market and paves the way for accelerated growth on the international stage.

The Cresco team advising on this transaction included Glenn L’hoëst and Nicholas Borgmans.

We sincerely thank Maxim SergeantRaf PeetersRobbrecht DelrueLouis PannierRobin Praet, and all other parties involved for their excellent collaboration and congratulate them on this successful deal.

For more details, please consult the full article on De Tijd.

For any further information or questions on buy-and-build strategies, please feel free to contact Glenn L’hoëst.

OrderBilly strategic acquisition

Team

Glenn L'hoëst
Partner
Nicholas Borgmans
Associate

Expertises

mergers & acquisitions